Watch this space

In 2011 the Bulgari family, majority shareholder of the renowned Italian jewellery house established in 1884 by Greek silversmith Sotirio Bulgari, joined forces with the LVMH Group and transferred its majority shareholding in Bulgari SpA. The L3.7bn, all-share deal made the Bulgaris the second largest family shareholder of the LVMH Group. After the acquisition FRANCESCO TRAPANI, great-grandson of the founder, CEO of Bulgari SpA and the driving force behind its success over the past 20 years, was made a member of the LVMH board of directors and appointed President of the LVMH Watch & Jewellery Division. From his position now supervising Bulgari, Chaumet, De Beers, Fred, Dior Watches, Tag Heuer, Zenith and Hublot, he gives LUCY REITER the view from the top of the luxury pyramid.

Nick Foulkes - The luck of the drawer

Today heritage is a term that is used with a sort of wilful abandon. In fact I would guess that ‘heritage of the brand’ fights it out with ‘DNA of the brand’ for the title of most abused marketing cliché...



And so to the Basel Watch Fair, an annual event that has achieved an almost religious significance in my life over the course of the last 20 years. I am not quite old enough to remember the Basel Fair where they launched the wristwatch, but I am now of an age where I can say that I remember the year that Audemars Piguet launched the Royal Oak Offshore...

Issue: 146 , April 2011

…when AP still exhibited at Basel rather than the more salubrious and less tiring SIHH in Geneva, or the year that Gunter Bluemlein, the visionary genius who revived Jaeger LeCoultre, IWC and A Lange & Sohne, was knocked down by a tram.
This year’s Basel Fair was actually full of good stuff. And it was heartening […]

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