Positive Luxury is launching its awareness-raising Positive Week in Paris and New York and is holding its first consumer even in London.
The platform, which connects sustainability-focused luxury brands with conscious consumers, will host a series of panel discussions and events during Positive Week, running from 14 to 20 October 2019.
2019 marks the eighth edition of the event in London, where a series of consumer events will be added to the programme for the first time.
The Positive Discovery Trail, London
The trail will offer customers a free series of wellness workshops, beauty classes, conversations with experts and live demonstrations from Positive Luxury brands, including:
- Sustainable Cocktails in partnership with Elephant Gin
- Gemmology Masterclass with Stephen Webster’s gem expert
- An Introduction to Skincare, brand 111skin’s master-series
- A Make-up Session with Trinny Woodall, television presenter and CEO of Trinny London
- A Shopping Day and Cocktail Evening with purpose-driven brands Okapi, Veragancia and Amatte. Guests can discover ready-to-wear designs, create their own clutch bags and taste-test premium African coffee.
Positive Week, Paris
Positive Week will head to Paris on 16 October, where the event will host a networking breakfast and panel discussion with top industry CEOs, who will debate how brands can integrate sustainability to attract and retain top talent. The panel will include:
- Xavier Rougeaux, CEO of Smythson
- Franziska Gsell, CMO, IWC Schaffhausen
- Sylvie Bénard, Environment Director, LVMH
- Margareth Henriquez, President & CEO of the House of Krug and Moët Hennessy Estates & Wines.
Positive Week, New York
Positive Week New York will include a private networking dinner on 17 October, attended by influential speakers whose brands have sustainability at the core of their business strategy. Speakers will share their experiences of integrating sustainability into their brand, including:
- Stephen Webster, Founder & CEO of Stephen Webster
- Alexandra Mor, Founder of Alexandra Mor
- Ulrik Garde Due, CEO of Mark Cross