Nick Steyn, co-founder and partner at Anew, highlights the growing shift towards valuing craftsmanship and authenticity in luxury
A father’s letter to his son on entering the luxury business. The Tradesman, London 1814.
“What if there was no luxury? If the rich man were to clothe himself in coarse woollen garments, or to be contented only with a miserable hut, a bundle of straw for his bed, a table and two stands for furniture should we not need the Manufacturers of cloths, of architects, printers, writers, builders and stone masons?