In this first-edition article with Bluebell, Julien Pichon, e-commerce Business Development Manager, Bluebell China, shares his insights about China and its particularities with regards to social media with Jonathan Siboni, CEO of Luxurynsight.
The switch from brand-centricity to customer-centricity is a subject dominating conversation throughout all industries. Indeed, the current industrial revolution is firstly characterized by a shift in the distribution landscape.