Jean-Christophe Chopin
The Land Rover Born Awards was founded by entrepreneur Jean-Christophe Chopin as a celebration of design in its purest and most initiative forms. Here, he speaks with Charlotte Metcalf about his own creative journey. In February, I chaired a panel on which every designer was described as ‘multiple award-winning’. Today there are so many awards across hundreds of categories that most – other than the likes of the Nobel, Pulitzer, Oscar or Man Booker – tend to lack currency.

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