British fashion designer Bella Freud has partnered with the co-founder of design studio Retrouvius to create the interiors for the three-bedroom Helios 710 penthouse. Located in the former BBC headquarters in White City, The Helios is a circular Grade II listed building recently reopened as a mixed-use development. Combining a vintage aesthetic with special-edition rugs inspired by the same motifs that feature on Freud’s signature sweaters and bold touches of colour, the apartment is set across two floors, offering views of the London skyline.
Interiors & Design