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In 2011 the Bulgari family, majority shareholder of the renowned Italian jewellery house established in 1884 by Greek silversmith Sotirio Bulgari, joined forces with the LVMH Group and transferred its majority shareholding in Bulgari SpA. The L3.7bn, all-share deal made the Bulgaris the second largest family shareholder of the LVMH Group. After the acquisition FRANCESCO TRAPANI, great-grandson of the founder, CEO of Bulgari SpA and the driving force behind its success over the past 20 years, was made a member of the LVMH board of directors and appointed President of the LVMH Watch & Jewellery Division. From his position now supervising Bulgari, Chaumet, De Beers, Fred, Dior Watches, Tag Heuer, Zenith and Hublot, he gives LUCY REITER the view from the top of the luxury pyramid.

Nick Foulkes - The luck of the drawer

Today heritage is a term that is used with a sort of wilful abandon. In fact I would guess that ‘heritage of the brand’ fights it out with ‘DNA of the brand’ for the title of most abused marketing clichĂ©...

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November 2010

Date: 4th Nov 10 Category: Blogs Author: Blogs, Stephen Bayley

Those Sloane Street rents? Is this madness I see before me? Like most tropes, “location, location, location” is only a half truth. But at least that’s 50 per cent better than “the cheque is in the post”. Always a dubious assertion, nowadays it has turned into a frank insult. You might as well say of money owed, “Whistle for it, sunshine.” Maybe tropes have had their day....

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